INIP
Brand book An editorial identity documented in a twenty-spread brand book.
Overview
The INIP brand book pairs black and white layouts with a fine, high-contrast serif and a direct typographic voice. Looser illustration introduces a different register inside the otherwise restrained system.
The brand book turns the identity into a usable system: principles, graphic rules and examples of application.
In numbers
- 20spreadsOriginal brand-book layouts in Figma.
This case presents the identity and its design documentation.
Credits
- Visual identity and brand-book design
- Jean Ivanov
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